When intelligence becomes free, what stays scarce is you.
当智能变得免费，稀缺的就变成了你。
Intelligence is becoming abundant.
Being understood is not.
智能正在变得充裕，被理解没有。
Every year the models get better at everything except one thing: knowing who they are talking to. That gap does not close by making them smarter.
模型每年都在变强，只有一件事没变——它不知道自己在跟谁说话。这个缺口，不会因为模型更聪明就自己合上。
You cannot see yourself
Every self-report performs. Questionnaires, journals, bios — written by the part of you that wants to be seen a certain way. Delphi asked people to know themselves. Twenty-five centuries later, nobody has turned in the assignment.
You meet through a stand-in
To find someone real, you first send someone fake — a curated photo, a rehearsed line, a persona built for approval. The market for connection runs almost entirely on things that are not quite true.
What is known about you is not yours
The most accurate record of your life sits on servers you do not control, serves objectives you did not set, and cannot leave with you. You are the subject of the file and the only party with no say in it.
A layer that belongs to the person,
not to the system.
一层归属于人、而不是归属于系统的东西。
ipo Lab is building the personal infrastructure for the age of AGI — identity, context, and boundaries that move with each individual across intelligent systems, so AI serves the person, not just the prompt.
让身份、上下文与边界跟随每一个具体的人，在不同的智能系统之间流动。让 AI 面对的不是一段输入，而是输入背后那个人。
Owned, not held
Not a profile kept on your behalf. Something you hold, carry, and can take back — where taking it back actually changes what downstream systems are allowed to conclude.
你持有它，而不是别人替你保管。
No score, no ranking
We do not price people. No valuation, no leaderboard, no market deciding what a person is worth. Others once turned persona offerings into personal stock. We are doing the opposite.
不估值，不排名，不交易人格。
Sharp, not averaged
Most systems pull people toward the mean, because the mean is easier to serve. What makes someone worth knowing is precisely what an average erases. We build for the long tail of a single life.
不把人向平均值收敛。
We read the field to see if someone
had already built this.
我们把这个领域读了一遍，想看看有没有人已经做了。
One full pass through the agent literature — surveys, foundations, and three years of top-conference work. One absence kept repeating.
Every layer built so far answers the same question: can this agent be trusted?ipo Lab · internal survey · 2026
Not one answers the other question: this record of a person — whose is it, and how is it taken back?
读完之后我们更确定的不是"我们很特别"，而是一件更朴素的事：这一层之所以没被建，是因为在"让 agent 更强"这个目标函数下，它不产生梯度。换一个目标函数，它就是全部。
Boundary of this claim: the survey covers the agent literature we were able to obtain and read in full. A wide reading, not an exhaustive one — and we say so on purpose.
IPO yourself.
IPO — Initial Persona Offering · 首次数字人格发行
What is shown, to whom, and for how long — decided by the one it is about.
不估值 · 不排名 · 不交易人格 · 由本人决定如何被看见。